MITSloan sloanreview.mit.edu FALL 2013 • VOL. 55 • NO. 1
Management Review
//////////////// WOULD YOUR EMPLOYEES RECOMMEND YOU? Pg. 96 /////////////////
Leveraging External Innovation
The Customers
You Should
Reward
This pricing framework
offers insights into
which customers deserve
the best prices
Pg. 59
Does Your
Company
Seem Socially
Irresponsible?
Public perceptions are
subjective — and based
on three factors
Pg. 10
Avoiding
the CEO
Experience
Trap
A good transition plan can
help an experienced CEO
perform well in a new job
Pg. 14
How Business
Views Climate
Change
Most companies don’t see
the issue as very urgent
Pg. 75
Strategy in
Converging
Industries
Four ways to adapt in
a changing competitive
landscape
Pg. 65
Spurring Innovation
Through Competitions Pg. 25
What Motivates
Innovators Pg. 33
Using Open Innovation to
Identify the Best Ideas Pg. 41
