For Further Reading
BCG and MIT Sloan Management Review have written extensively about sustainability. A sampling of
publications follows.
Back to the Basics: How Photovoltaic Suppliers Can Win in Today’s Solar Market
BCG Opportunities for Action in Energy, August 2009
A Sober Optimist’s Guide to Sustainability: An Interview with John Sterman
sloanreview.mit.edu, January 29, 2009
( http://sloanreview.mit.edu/beyond-green/a-sober-optimists-guide-to-sustainability/)
Sustainability as Fabric—and Why Smart Managers Will Capitalize First: An Interview with Richard M.
Locke
sloanreview.mit.edu, January 14, 2009
( http://sloanreview.mit.edu/beyond-green/sustainability-as-fabric-and-why-smart-managers-will-capitalize-first/)
Sustainable Steelmaking: Meeting Today’s Challenges, Forging Tomorrow’s Solutions
A White Paper by The Boston Consulting Group, July 2009
Capturing the Green Advantage for Consumer Companies
A report by The Boston Consulting Group, January 2009
The Comeback of the Electric Car? How Real, How Soon, and What Must Happen Next
A Focus by The Boston Consulting Group, January 2009
Carbon Capture and Storage: A Solution to the Problem of Carbon Emissions
A Focus by The Boston Consulting Group, July 2008
Collaborating for Systemic Change
MIT Sloan Management Review, January 1, 2007